Learn the Art of Organization With Digital Asset Management
Learn the Art of Organization With Digital Asset ManagementAuthor: 10x Marketing Some say that digital asset management is the art of organization. For companies with overflowing databases of information, the right digital asset management solution not only streamlines business processes, it’s also a way to increase profits as well as stay ahead of the competition. Top digital asset management solutions which include XML content server platforms with enterprise search enable businesses to reuse content already created and stored in a huge contentbase, once buried deep within the system. Businesses can increase profits with digital asset management in two ways: first, since everything is organized and finally searchable using enterprise search, businesses can save time, which equals money, by being able to quickly search for the smallest piece of code or footnote within milliseconds. Previously, hours of man power was necessary to recreate something that was possibly created previous or similar, but would have taken longer to locate it. Secondly, since the text and code or images or charts are already created, they can be reused to create new products fast and create double the profit, not possibly feasible before. Large publishing houses as well as medical journals are two examples of types of organizations that use digital asset management solutions to organize and streamline their business processes.
For example, the large publishing house, O’Reilly Media invested in a digital asset management solution that was built on top of their enormous contentbase and enabled users to pay a monthly fee for invaluable information.
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04.05.2010
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