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SEO Checklist for the Do it Yourself Business Professional

Nothing makes you look worse than writing an article that's hard to read or uninteresting because its so full of spammy text or redundant text. I used to work for an SEO company here in Los Angeles that was always trying to get me to write spammy text and use UNETHICAL SEO Practices and I remember hearing the Project Manager complain on a daily basis that Google hated us for our practices(well, I refused to do it, so it wasn't me). I was eventually laid off (Supposedly because of a bad economy, but I think it was because they were using UNETHICAL practices in SEO which I refused to do) and we just didn't meet eye to eye. I was pretty relieved to say the least when we parted ways and business has been great for me since I left that company. I learned a lot back then and I learned that sticking to my principles has given me a very strong edge in the LA marketplace. At any rate, keep content readable. 13. Create Great, Unique Content. If you’re selling the same product or service that 100 other retailers are selling, and everyone is using the standard manufacturer descriptions, then this is your time to shine. Write your own product descriptions, using the keyword research I mentioned earlier in this article to target actual words and phrases that searchers use, and make product pages that reflect that. Another important point to consider is whether you are a retailer, service provider, writer, artist, etc., great content is a great way to get inbound links from others for free. 14. Use your Keywords as Anchor Text When Linking Internally.

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