Include Joint Ventures in Your Small Business Target Marketing for Dramatic Profits
Include Joint Ventures in Your Small Business Target Marketing for Dramatic ProfitsAuthor: Paul FloodCopyright (c) 2008 Paul Flood Marketing, LLC What is consistently rated as one of the most effective small business target marketing strategies? Without a doubt it is the Joint Venture (JV), also known as a strategic alliance. Target, or niche marketing means that you are marketing directly to the prospect most likely to buy your product or service. Your JV strategy can be the ultimate form of target marketing since you are using the targeted customer and prospect list of another business owner. The JV and strategic alliance are so popular and profitable because they leverage the assets (customer list, goodwill, relationship, etc.) your partner has developed with their client and prospect base. Nearly all potential buyers (business and consumer) prefer to do business with a company, firm or practice for which they have a degree of trust. Marketing legend Dan Kennedy likes to say that we are all walking around holding an umbilical cord saying "plug me in and tell me what to do." Whether you are looking for a place to buy a hot dog,tobuy a yacht, or looking for a brain surgeon or a new church in your community, you are looking for someone to recommend where you should go to obtain the product, service or advice. Don't confuse the JV with referrals.
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What is Rice Coffee?What is Rice Coffee?Author: Chuggin McCoffeeYou may feel like you have heard everything that there is to hear about coffee under the sun, but what do you know about rice coffee? Interestingly enough, rice coffee has been in production for quite some time, and it has origins going back to World War I. By the time that World War II came along, people were having to survive with very little income, which is why rice coffee did become more popular than ever. Rice coffee was passed on to the Philippines when the Japanese Americans were fighting there during the war, and the Philippine people began to use seeds of rice to create their coffee. |
Planning a baby are you both fit enoughBy: Looking for a infertility male cure? Many men believe they have to take some type of risky medication to get rid of this problem but in reality, there are more natural and safer alternatives. Chinese Medicine for thousands of years have been curing infertility among their men and women who are able to give birth even well into their 30's and 40's. These methods help to not only treat the infertility but also other diseases that may be the culprit of future health problems. |